Privacy policy

Updated on February 25, 2026

Who We Are

TrueNatural ("we," "us," or "our") operates the website trytruenatural.com (the "Site"). We are a company that provides high-quality natural supplements and related services. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information.

Information We Collect

Personal Identification Information

We collect personal identification information from Users when they interact with our Site, such as when creating an account, placing an order, subscribing to our newsletter, or contacting customer service. This information may include:

  • Contact Information: Full name, email address, mailing address, and phone number.
  • Payment Information: Credit card or other payment details needed to process orders. Payment information is processed securely by third-party processors and is not stored on our servers.
  • Health Information: Optional information you choose to provide about your wellness goals or health journey to help us serve you better.

Non-Personal Identification Information

We may automatically collect non-personal identification information about Users whenever they interact with our Site. This may include:

  • Browser Details and Device Information: Type of browser, device type, operating system, and Internet service provider (ISP).
  • Log Data: IP address, browser type, visited pages, visit time and duration, and other usage statistics.

Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies to improve your browsing experience. A cookie is a small text file that is stored on your device when you visit our website. We use different types of cookies for various purposes:

Types of Cookies We Use

  • Essential Cookies: These cookies are necessary for the website to function properly.
  • Preference Cookies: These cookies remember your preferences and choices on our site.
  • Analytics Cookies: These cookies help us understand how visitors interact with our website.
  • Marketing Cookies: These cookies help deliver more relevant advertising.

Third-Party Cookies

Some cookies are placed by third-party services that appear on our pages:

  • Analytics providers (e.g., Google Analytics)
  • Payment processors
  • Social media platforms
  • Advertising partners

Cookie Management

You have the right to decide whether to accept or reject cookies through:

  • Browser Settings
  • Cookie Preference Center
  • Third-Party Opt-Out

How We Use Collected Information

  • To Provide and Maintain Our Services
  • To Personalize User Experience
  • To Improve Our Website
  • To Process Payments
  • To Send Periodic Communications including wellness tips and product updates
  • To Better Understand Customer Needs and improve our natural supplement offerings

How We Protect Your Data

We implement reasonable security measures to protect your personal information against unauthorized access, alteration, or disclosure. Sensitive data is encrypted via SSL (Secure Socket Layer) technology. We follow industry best practices to ensure your data remains secure.

Data Sharing and Disclosure

We do not sell, trade, or rent Users' personal identification information to third parties. However, we may share information:

  • With Service Providers: Trusted third parties who assist us in operating our website, conducting our business, or servicing you
  • For Legal Compliance: When required by law or to protect our rights
  • During Business Transfers: In connection with any merger, sale, or transfer of company assets

Your Rights and Choices

You have the right to:

  • Access and update your personal information
  • Request data portability
  • Request deletion of your data
  • Opt-out of marketing communications at any time
  • Withdraw consent where we rely on consent to process your data

International Users

We may transfer, store, and process your personal data outside your country of residence, following applicable data protection laws and recognized transfer mechanisms to ensure your data remains protected.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us immediately.

Changes to This Privacy Policy

We may update this policy periodically to reflect changes in our practices or for legal, operational, or regulatory reasons. The "Updated on" date at the top indicates the latest revision. We encourage you to review this Privacy Policy regularly.

Contact Us

If you have questions or concerns about this Privacy Policy, please contact us:

  • Website: trytruenatural.com
  • Address: 16192 Coastal Highway, Lewes, Delaware 19958, United States
  • Email: support@trytruenatural.com
  • Contact Form: trytruenatural.com/pages/contact-us
  • Customer service: Monday to Friday, 9:00 AM to 5:00 PM (EST)